Social media management pricing packages
Four levels of ongoing support for UK trades and construction businesses. Every package includes planning and a monthly content plan. Compare how much implementation, community work, strategic review, reporting and support you want me to handle.
No package is labelled “most popular” or “best value”. Choose by the work you actually want handled.
Choose the level of management you need.
Planning and a monthly content plan are included at every level. The differences are how much ongoing execution, conversation handling, strategic review, monitoring and reporting I take on.
Build Trust & Consistency
One platform professionally managed
Stay Visible
Facebook and Instagram managed as one joined-up presence
Stay Visible & Engage
Management + conversations + monthly strategic adjustment
Industry Leader
Higher-intensity management + community management + competitor intelligence + enquiry-path monitoring + outreach + deeper reporting
Four packages. The same criteria.
Compare the responsibility I take on at each level. The exact mix of project posts, proof, graphics, carousels, Stories and short-form video is set in the approved monthly plan rather than sold as a fixed content quota.
| Criteria | Build Trust & Consistency£399per month | Stay Visible£599per month | Stay Visible & Engage£895per month | Industry Leader£1,395per month |
|---|---|---|---|---|
| Best for | One platform professionally managed | Facebook and Instagram managed as one joined-up presence | Management + conversations + monthly strategic adjustment | Higher-intensity management + community management + competitor intelligence + enquiry-path monitoring + outreach + deeper reporting |
| Platforms | Facebook or Instagram | Facebook + Instagram | The platforms confirmed in your Service Schedule | The agreed platforms confirmed in your Service Schedule |
| Planning + monthly plan | Included | Included | Included | Included |
| Monthly content scope | Planned around one platform, your current work, available material and business priorities | Planned across Facebook and Instagram as one joined-up presence | Broader monthly content mix, adjusted from performance, inbox activity and business priorities | Higher-intensity monthly content plan, adjusted using performance, community activity and competitor intelligence |
| Content formats | Project proof, service, educational and designed content used where useful | Project proof, service, educational, carousel and designed content adapted to each platform | Broader mix of proof, service, educational, carousel and short-form content based on the monthly plan | High-frequency mix of proof, service, educational, carousel, Story and short-form content where the material supports it |
| Short-form video | Used where the monthly plan and supplied material support it | Used where it strengthens the monthly plan across Facebook and Instagram | Used more actively where the evidence and monthly plan justify it | Used regularly where suitable footage and the monthly plan support it |
| Community management | Not included | Not included | Weekday messages and comments within the written community-management scope | Weekday community management + approved outreach within the written scope |
| Additional research / support | Planning, captions, profile maintenance and monthly review | Bio and highlights maintenance where needed | Monthly competitor review + client check-in within the agreed scope | Competitor tracking + keyword research + monthly strategy call within the agreed scope |
| Reporting | Monthly performance review + practical recommendations | Monthly summary + enquiry-path check | Full monthly report + strategy review | Detailed monthly reporting + quarterly trend view |
| Revisions / contact | Confirmed in your Service Schedule | Confirmed in your Service Schedule | Confirmed in your Service Schedule | Approval channels, client check-ins and response expectations confirmed in your Service Schedule |
| Your input | Job photos/clips, accurate facts, service priorities, approval and correct access | Job photos/clips, accurate facts, service priorities, approval and correct access | Job photos/clips, accurate facts, service priorities, approval and correct access | Job photos/clips, accurate facts, service priorities, approval and correct access |
Build Trust & Consistency
£399/monthOne platform professionally managed
Stay Visible
£599/monthFacebook and Instagram managed as one joined-up presence
Stay Visible & Engage
£895/monthManagement + conversations + monthly strategic adjustment
Industry Leader
£1,395/monthHigher-intensity management + community management + competitor intelligence + enquiry-path monitoring + outreach + deeper reporting
Planning is not an upgrade. It is part of the monthly work.
Every retainer starts with clear direction and a monthly plan. The package price changes because the responsibility I take on, the level of execution, community work, strategic review, reporting and support changes.
Plan
Current priorities, strategy and the monthly content plan are set before production starts.
Create
I turn your real job material into the mix of captions, project proof, graphics, carousels, Stories and short-form video the approved monthly plan needs.
Approve
You check factual accuracy. Nothing is published without your sign-off.
Publish & review
I schedule and publish the agreed content, then use the package-level reporting to shape the next month.
The right package is the smallest one that covers the work you actually want handled.
Build Trust & Consistency
P01 is not for
paid advertising, daily inbox management, guaranteed follower growth or immediate lead generation. You handle replies.
Stay Visible
Not for
daily message handling, outreach, paid advertising or sales follow-up. If one platform is enough, P01 may fit better.
Stay Visible & Engage
Not for
quote preparation, sales closing, unlimited customer service or guaranteed follower growth. If community management is unnecessary, P02 may be enough.
Industry Leader
Not for
businesses without enough project proof or capacity, or those expecting SGS to act as a sales team, quote jobs or guarantee revenue.
What I need from you
You do not need to become the marketing department. I need accurate raw material so I can do the marketing work properly.
You send / approve
- Real job photos or clips
- Accurate facts about the work
- Current service priorities
- Factual approval within the agreed timeframe
- Correct account access through the platform permission system
You still handle
- The actual trade or service work
- Quotes and pricing
- Site visits
- Sales conversations after an enquiry
Build Your Own Package
If none of the four standard packages fits your situation, I can scope a non-standard setup after reviewing what you actually need. I recommend a standard package first whenever it solves the problem.
Custom packages start at £399/month. If a standard package is the better fit, I will say so. Read the Build Your Own Package PDF
Use this when the four standard packages genuinely do not match the mix of work you need. It is not a hidden fifth “premium” package.
Tell me what you needSimple, transparent terms
Three months at the package price. Setup is included at no extra charge. After the initial three months, the service continues month to month with 30 days' written notice unless the signed Service Schedule says otherwise.
The package price applies for the month, plus a £249 setup fee. If you continue, that £249 is credited against the next invoice under the current package terms. The introductory month ends automatically unless we agree in writing to continue.
Monthly management is invoiced on the 25th for the following month and paid by bank transfer by the last calendar day of the month.
Access is provided through Meta Business Manager or the platform's proper permission system. I do not need your personal Facebook or Instagram password.
Approval timing and the approval process are confirmed in your Service Schedule. Nothing is published without your sign-off.
Onboarding covers access, business context, priorities, available proof and the first monthly plan. Publishing starts after the agreed setup and approval steps are complete.
3-month initial route
Three months at the package price. Setup is included at no extra charge. After the initial three months, the service continues month to month with 30 days' written notice unless the signed Service Schedule says otherwise.
One-month introductory route
The package price applies for the month, plus a £249 setup fee. If you continue, that £249 is credited against the next invoice under the current package terms. The introductory month ends automatically unless we agree in writing to continue.
Payment
Monthly management is invoiced on the 25th for the following month and paid by bank transfer by the last calendar day of the month.
Access
Access is provided through Meta Business Manager or the platform's proper permission system. I do not need your personal Facebook or Instagram password.
Approvals
Approval timing and the approval process are confirmed in your Service Schedule. Nothing is published without your sign-off.
Onboarding
Onboarding covers access, business context, priorities, available proof and the first monthly plan. Publishing starts after the agreed setup and approval steps are complete.
Use the one-off services route.
If you need diagnosis, a fix plan, strategy, campaign build or production rather than ongoing management, use the separate one-off services page. I keep those offers out of this comparison so this page stays focused on monthly management.
Tell me what you want taken off your plate.
If you are not sure which package fits, use the contact form and tell me what you want handled. I will point you to the suitable level, or tell you if monthly management is not the right next step yet.
Results vary by business, market, offer and starting point. I do not guarantee specific leads, sales, followers or revenue.
